Dot
Packaging design
About the project
Dot is an energy candy designed to provide focus and energy in a fast, practical and effective way.
Created for those with busy routines, Dot offers a simple and convenient alternative to coffee and traditional energy drinks, providing a quick boost of energy with a pleasant flavor.
Its compact format makes it easy to travel anywhere, offering the perfect dose of focus and alert whenever you need it. Developed for people who value performance and practicality, Dot transforms energy into something simple, affordable and pleasant for everyday life.
Client: Dot
Graphic Designer: Raphael Iglesias
Illustrator: José Adriano
3D: Vitor Notório
Motion Graphic: Lukas Martins
Photography: Jordy Ribeiro
Dotinho
The Character that Represents Energy in Motion
Dotinho is Dot’s mascot, created to represent energy in motion.
He embodies the focus, drive, and vitality that the brand expresses in everyday life, appearing in different situations that demand concentration and energy.
Applied across packaging and brand communication, Dotinho brings Dot’s purpose to life,
being present in every moment when it’s time to activate both body and mind.
Fim
Rua Francisco Rocha, 198. Curitiba PR
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